Effective date: September 2, 2026

This Privacy Policy explains how MedicarePlanCompass.com («we,» «us,» or «our») collects, uses, and shares information when you visit or interact with our website (the «Site»). By using the Site, you agree to the collection and use of information in accordance with this policy.

MedicarePlanCompass.com provides comparisons, rankings, and general educational information about Medicare Advantage and Medicare Supplement (Medigap) insurance plans. We are not a licensed insurance agency, broker, or agent, and we do not sell insurance directly. Nothing on this Site constitutes insurance, medical, financial, or legal advice.

1. Information We Collect

1.1 Information You Provide Directly

We may collect information you voluntarily provide, such as:

Your name and email address, if you subscribe to a newsletter or contact us
Any information you submit through a contact form or comment section
Information you provide when requesting a quote or being connected with a licensed insurance agent or broker through a third-party partner (see Section 4)

1.2 Information Collected Automatically

When you visit the Site, certain information is collected automatically through cookies, log files, web beacons, and similar technologies, including:

IP address and approximate geographic location
Browser type, device type, and operating system
Pages viewed, time spent on the Site, and referring/exit pages
Date and time of your visit

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate the Site, remember your preferences, analyze traffic, and serve relevant advertising. You can control or disable cookies through your browser settings; however, doing so may affect certain features of the Site.

Types of cookies used on this Site include:

Essential cookies — required for basic Site functionality
Analytics cookies — help us understand how visitors use the Site (e.g., Google Analytics)
Advertising cookies — used by us and third-party vendors to serve ads based on your visits to this and other websites

3. Google AdSense and Advertising

This Site displays advertisements served by Google AdSense and other third-party advertising networks. These third parties may use cookies, web beacons, and similar technologies to collect information about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.

Google uses the DoubleClick DART cookie to serve ads based on your prior visits to this Site and other sites on the Internet.
Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to this Site and/or other sites on the Internet.
Third-party vendors, including Google, may also use cookies to serve ads based on a user’s prior visits to our Site.

You may opt out of personalized advertising by visiting Google’s Ads Settings. You may also opt out of some third-party vendor cookies by visiting the Network Advertising Initiative opt-out page.

Google Ads Settings — https://adssettings.google.com

Network Advertising Initiative opt-out — https://optout.networkadvertising.org

Google’s Privacy & Terms — https://policies.google.com/technologies/ads

4. Affiliate Links and Third-Party Partners

MedicarePlanCompass.com participates in affiliate marketing and lead-generation programs. This means we may earn a commission or referral fee if you click a link on our Site and are connected with, request information from, or enroll in a plan through one of our partners (including licensed insurance agencies, brokers, or carriers).

These partners have their own privacy policies, and we encourage you to review them before providing any personal information.
If you submit a request for a quote or to speak with a licensed agent, your information (such as name, contact details, and general eligibility information) may be shared with the relevant partner(s) to fulfill your request.
We do not control how third-party partners use the information you provide to them directly.

This Site is not connected with or endorsed by the U.S. Government or the federal Medicare program. Official Medicare information is available at Medicare.gov.

5. How We Use Your Information

We use the information we collect to:

Operate, maintain, and improve the Site
Respond to inquiries and provide requested information
Connect you with licensed insurance partners when you request a quote or consultation
Analyze Site usage and trends
Serve relevant advertising through Google AdSense and other ad networks
Comply with legal obligations and enforce our terms

6. How We Share Information

We do not sell your personal information. We may share information with:

Third-party advertising networks (e.g., Google AdSense) for the purpose of serving ads
Insurance agencies, brokers, or carriers, when you voluntarily request a quote or to be contacted
Analytics providers (e.g., Google Analytics) to help us understand Site usage
Service providers who help us operate the Site (e.g., hosting providers)
Legal or regulatory authorities, if required by law or to protect our rights

7. Your Privacy Choices and Rights

Depending on your location, you may have certain rights regarding your personal information, including the right to access, correct, delete, or opt out of the sale/sharing of your information.

7.1 California Residents (CCPA/CPRA)

If you are a California resident, you may have the right to know what personal information we collect, request deletion of your information, and opt out of the «sale» or «sharing» of personal information (which may include certain advertising cookie practices). To exercise these rights, contact us at privacy@medicareplancompass.com.

7.2 Do Not Track

Some browsers offer a «Do Not Track» signal. Because there is no industry-standard way to respond to these signals, our Site does not currently respond to them.

8. Children’s Privacy

This Site is not directed at children under the age of 13 (or 16, where applicable), and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

9. Data Security

We take reasonable measures to protect the information we collect. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

10. Third-Party Links

The Site may contain links to third-party websites, including insurance carriers, government resources (such as Medicare.gov), and advertising partners. We are not responsible for the privacy practices or content of those third-party sites.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised «Effective date.» We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, you can contact us at:

MedicarePlanCompass.com

Email: privacy@medicareplancompass.com

This document is a general template and does not constitute legal advice. Review it with a qualified attorney before publishing, especially regarding CCPA/CPRA, GDPR (if you have EU visitors), and any state-specific insurance marketing disclosure requirements.